Saville's fashion clients have included Jil Sander, John Galliano, Yohji Yamamoto, Christian Dior, Stella McCartney and Calvin Klein [12] Saville often worked in collaboration with longtime friend, fashion photographer Nick Knight. Other significant commissions came from the field of fashion. Raf Simons Spring/Summer 2018 collection also features a selection of archival works by Saville. In 1999 Saville moved to offices in Clerkenwell. Saville gained a place on the university's Special Subject Honours Degree program.[2]. Unfortunately, a sports injury threatened his university application. Previously, employers widely used personality tests created by Raymond Cattell. In 2001 Saville received the British Psychological Society Centenary Award for Distinguished Contributions to Professional Psychology. In 2018, Saville redesigned the logo for British luxury fashion house Burberry, as revealed by then creative director Riccardo Tisci. For the first campaign, Saville juxtaposed stock photographic images with caustic slogans like Game Over. The result marked a turning point in fashion communication. At a time when style culture – once the preserve of obsessives, like himself – was being commercialised by high street chains such as Next, he had tired of post-modernist appropriations and wanted to strip away excess from his work. In 1993 Saville left London and moved to Los Angeles, to join ad agency Frankfurt Balkind with Brett Wickens. During a general meeting, Saville put forward a motion to oust the company's new chief executive. During his time at Dindisc, he also designed the sleeve for Canadian band Martha and the Muffins’ album “Metro Music.” He was paid more to design Gabriel's 1986 album So than for any other record sleeve in his career; he received £20,000. Professor Hans Eysenck was Saville's PhD external examiner. Saville was born in North West London, UK, to a Welsh mother, Winifred Violet Saville, from Rhossili in the Gower Peninsula, and an English father, John Edward Saville, from Chiswick in London. In 1974 British Psychological Society approved Saville's, The five-day Occupational Testing Course. Peter Saville is deemed one of the most popular British graphic designers and art directors of the generation. Saville has three D&AD awards, is a Royal Designer for Industry and won the London Design Medal in 2013. He was allowed to do the same at DinDisc, the label which signed hired him as art director after he moved to London in 1979. In 1977 Saville formed a company with Roger Holdsworth called Saville and Holdsworth Ltd (SHL). [7] Developed for use in workplace settings, the original OPQ contained four different versions. "[1][3], Saville collaborated with Ben Kelly on numerous projects during this period. He reached a creative and a commercial peak with design consultancy clients such as Selfridges, EMI and Pringle. Saville became involved in the music scene after meeting Tony Wilson, the journalist and broadcaster. [14], Chartered Institute of Personnel and Development, National Foundation for Educational Research, "Towers Watson acquires Saville Consulting", "Occupational Personality Questionnaire (OPQ32) | PTC", "Progress and pitfalls of personality tests", "Intellectual Property Office - Decisions", "Intellectual Property Office - Trade mark decision O.050.08", "Celebrating our volunteers! Saville, P., Hopton, T. World Anthology of Psychologists Series: From Obscurity to Transparency in Psychometrics – Collected Writings of Peter Saville 1972–2015, Routledge, London, UK. Saville credited Kelly as a major influence on his work, saying "I thought I could just take things from Ben, like he was a reference book or something. Factor analysis provided a five variable solution of traits; Anxiety, Extraversion, Warmth, Imagination and Conscientiousness – later known as the Five-factor model (FFM) or Big Five of Personality. At the time, the University of Leicester had a vibrant psychology department, including Robert Thomson, whose work explored the psychology of thinking and Jim Reason, who developed the Swiss Cheese Model of risk assessment. Saville’s design fee was tiny but the production budget seemed to be limitless. Saville chose an arts-based curriculum but found his way back to science-based subjects through psychometrics, a field of psychology concerned with the theory and technique behind psychological measurement. A Fantin-Latour "Roses" painting in combination with a colour-coded alphabet became the seminal album cover for New Order's Power, Corruption & Lies (1983), for example."[7]. Other designers are now doing the same to Saville, notably the Belgian fashion designer Raf Simons, who scoured his archive for images of vintage Factory projects to use in the clothes of his summer 2003 men’s wear collection. Proteus Books, 1984, Commander of the Order of the British Empire, Orchestral Manoeuvres in the Dark (album), "Peter Saville Talk - Assembly Rooms, Edinburgh, 25 April 2005", "Metrolink identity and livery by Hemisphere, 2008", "Factory Records designer Peter Saville creates new England football shirt", "Riccardo Tisci Rebrands Burberry With a New Peter Saville Logo", https://www.bbc.co.uk/programmes/m0006dqn, comprehensive archive from former colleagues, A selection of Factory designs, primarily New Order, https://en.wikipedia.org/w/index.php?title=Peter_Saville_(graphic_designer)&oldid=973829157, Alumni of Manchester Metropolitan University, Commanders of the Order of the British Empire, CS1 maint: BOT: original-url status unknown, Pages containing London Gazette template with parameter supp set to y, Wikipedia articles with BIBSYS identifiers, Wikipedia articles with MusicBrainz identifiers, Wikipedia articles with RKDartists identifiers, Wikipedia articles with SNAC-ID identifiers, Wikipedia articles with SUDOC identifiers, Wikipedia articles with Trove identifiers, Wikipedia articles with WorldCat identifiers, Creative Commons Attribution-ShareAlike License, This page was last edited on 19 August 2020, at 13:09. The two launched the art and fashion website SHOWstudio in November 2000. Yet identity projects weren’t as creatively challenging as music had been. If you can, please donate, become a member or a patron - working together to inspire a new generation of designers and make the impact of design visible to all. Unhappy there, disillusioned with design and the frenzied overload of early 1990s visual culture, Saville filled his work with with images of exhaustion and depletion. [9], In 2004 he founded his second company, Saville Consulting Group, now Saville Assessment. Peter Andrew Saville CBE (born 9 October 1955) is an English art director and graphic designer. Peter Francis Saville (born 26 October 1946 in the Central Middlesex Hospital, Park Royal and grew up in Alperton, a suburb of Wembley, North West London) is a British Chartered Occupational Psychologist specialising in psychometrics, personality and talent management. One of the few British-based fashion designers to combine commercial success with critical credibility, Paul Smith (1946-) is renowned for his idiosyncratic take on traditional British styling -'classics with a twist' - both in his fashion collections and his shops. In 2010 they presented 'Swing Project 1' in the FRAC Champagne-Ardenne, Reims and in 2012 'Swing Project 2' at Galerie Neu, Berlin. During this period, Saville was invited to work in other areas by people who had admired his music projects. Saville soon returned to London, however, where he asked designer Howard Wakefield to restart the design studio. He was founder and chairman of the Saville Consulting Group from 2006 to 2015 when it was sold to Towers Watson (now Willis Towers Watson). The exhibition, The Peter Saville Show, was open from 23 May through 14 September 2003. However, after extensive surgery, Saville took his remaining GCE A-Level examinations and passed the university's entry IQ test. There he met and befriended the photographer Trevor Key, and Brett Wickens, a young Canadian who joined Saville’s studio as an assistant but later became his business partner. Peter Saville is arguably the best known, most successful and highly acclaimed Psychologist within the Business Psychology Profession. The reliability and validity of normative and ipsative approaches in the measurement of personality, Journal of Occupational Psychology, This page was last edited on 20 May 2020, at 10:34. I found a parallel in it for the New Wave that was evolving out of Punk. SHL attempted to stop Saville from legally using his name for his new company, but failed after Saville took legal action.[10][11]. Saville was involved in the acquisition of the tests of The National Institute of Industrial Psychology (NIIP),[5] first founded by Charles Samuel Myers. NFER promoted Saville to the role of chief psychologist at their Test Division,[4] here Saville was responsible for adapting and standardising a range of tests for educational, clinical and occupational use. Belgian fashion designer Raf Simons was granted full access to the archives of Saville's vintage Factory projects and made a personal selection of Saville-designed works to integrate them into Raf Simons "Closer" Autumn/Winter 2003-04 collection. While at NFER Saville wrote test manuals for number of ability tests, worked on the publication of the first edition of The British Ability Scales and helped to take over the test range of the National Institute of Industrial Psychology. Designs for Peter Gabriel, Graphics for Magiciens de la Terre exhibition in Paris, With PSA in financial crisis, he joins the Pentagram group as a partner, Creates on-screen identity for Channel One in Los Angeles, Collaborates with Nick Knight and architect David Chipperfield on a gallery for the Natural History Museum, London, Moves to LA to join the Frankfurt Balkind advertising agency, Back in London, he opens The Apartment in Mayfair with the German advertising agency Meiré and Meiré. In 1979, Saville moved from Manchester to London and became art director of the Virgin offshoot Dindisc. Saville was a partner in Factory Records along with Wilson, Martin Hannett, Rob Gretton and Alan Erasmus. Yamamoto gave him the same creative freedom as he enjoyed at Factory: urging him to art direct an advertising campaign just as he would an album. [14], In July 2019 Saville was featured in the BBC Radio 4 programme Only Artists in conversation with industrial designer Marek Reichman. He subsequently created a body of work that furthered his refined take on modernism, producing work for artists such as Roxy Music, Wham!, Orchestral Manoeuvres in the Dark, Ultravox and Peter Gabriel. Saville took his GCE A-Levels at Ewell Technical College, now known as North East Surrey College of Technology. By the early 1990s Factory was in financial crisis as was Saville’s business and he accepted the offer of a partnership at the Pentagram design group. Professor Raymond Cattell praised Saville for his contribution to British psychology. Saville's reclaimed status and contribution to graphic design were firmly established when London's Design Museum exhibited his body of work in 2003. [14], In August 2012, the British Psychological Society awarded Saville an Honorary Fellowship, its highest award.